My new book has just been released! "What makes you You?" Find out more!

Dates & Time:
7 Sessions over 7 weeks on Monday afternoons.
All sessions will begin at 4pm, UK time,
5pm CET and 8am Pacific time.
23 February
9 March, 23 March,
13 April, 27 April,
11 May, 18 May, 2026
All sessions will be recorded for offline access or review.
They will be supported with
additional materials and assignments through
the ValueMatch Academy platform
More information about the course can be found below on this page
Price:
£895 - Standard Individual
£1045 - Corporate
A deposit of £300 is charged at this stage
Early Bird Discount: Individual registrants that pay January 23rd will receive a £100 of the total price.
You will be invoiced for the balance (reflecting any discount) in mid-February.
Staged payment plans may be considered on request, but the deposit is required regardless.
There is an additional fee of €100 to the SDI Foundation for certification.

I've relaunched this series with significant new material that:
Deepens the focus on embodiment
Because real development happens in the whole body, not just the mind.
Expands trauma-informed perspectives
Addressing the wounding that arrests our growth.
Clarifies what's really involved in activating Second Tier being
Moving beyond conceptual understanding to lived experience and relational being.
Navigate change waves with awareness of the larger field
Work with clients at the edges of their development
Hold space for transformation through coherence that goes beyond techniques
Based within Spiral Dynamics' developmental framework, we'll explore:
How we learn at different levels of development -and how to re-awaken lost modalities
What capacities emerge at each stage -and how to recognize what's missing and needed
Where wounding occurs -leading to arrested development, closed systems, and dysfunctional coping
New frames for leadership -Liminal, Relational/Collective, Participatory, Conscious
Second Tier reality -a living systems perspective toward ourselves, others, planet, and cosmos
You'll emerge with:
Embodied understanding of how each developmental stage operates in you and in your clients
- plus how dysfunctions arise and can be addressed
Insight into the bio-psycho-socio-spiritual threads underlying human development
Practical integration of these perspectives with your current coaching or facilitation methods
Skills to unlock and integrate developmental stages, unlearning dysfunctional patterns
Capacity to guide others toward expanded perception, empowerment, and choice
- especially when traditional maps fail

Jon Freeman is a generalist in an age of specialists, a systems thinker
with high originality and a wide-ranging perspective on
individual, organizational, and societal behavior.
His expertise in Spiral Dynamics theory and application is widely acknowledged. He's been accredited by Dr. Don Beck and the SDi Foundation to offer full certification trainings, teaching SDi since 2009.
Author of "The Science of Possibility", "Reinventing Capitalism," and the newly published "What Makes You YOU?" (December 2025), which expands many themes of this workshop series. His articles appear in Kosmos, Integral Leadership Review, and other publications, as well as his own Substack.
Read more about Jon here

It is well-known that many shamanistic cultures experience direct connections with the spirits of plants and animals. Assuming that you don’t regard that as illusion or projection, you might ask - what is that for us and for today’s world?
There are “modern shamans” – people who work with that realm of connection. In fact there are many – horse whisperers, plant spirit medicine practitioners for example. There are well-known examples of people who garden in collaboration with nature, and books such as Dorothy Maclean’s “To hear the Angels Sing”, which describes how enormous vegetables were produced in the seemingly barren soils of Findhorn. Machaelle Small Wright has given in-depth accounts of how she created the Perelandra garden.
There are also stories of animals – particularly horses - being used in healing. There is a great story of one such in my Substack “A tale of a psychic horse”. I also talk about nature spirits in the “What’s Nature to you” chapter of “What makes you YOU” and the chapter on shamanism in “The Science of Possibility”.
It is an inevitable outcome of the “information field” as a central theoretical theme in both books, that our ability to connect with what animates other parts of the living world will reveal itself in many ways.”
Read this substack article: The Tale of the Psycic Horse